Module EC5010-KP04, EC5010

Entrepreneurship in the digital economy (EEntre)


Duration

1 Semester

Turnus of offer

each winter semester

Credit points

4

Course of studies, specific fields and terms:

  • Master Entrepreneurship in Digital Technologies 2020, compulsory, entrepreneurship
  • Master Media Informatics 2014, optional subject, Interdisciplinary modules
  • Master Interdisciplinary Courses, optional subject, Interdisciplinary modules
  • Master Robotics and Autonomous Systems 2019, optional subject, Interdisciplinary modules
  • Master Entrepreneurship in Digital Technologies 2014, compulsory, entrepreneurship

Classes and lectures:

  • Entrepreneurship in the digital economy (lecture, 2 SWS)
  • Entrepreneurship in the digital economy (exercise, 1 SWS)

Workload:

  • 15 hours exam preparation
  • 45 hours in-classroom work
  • 60 hours private studies

Contents of teaching:

  • In this class students obtain a key insight into the entrepreneurial processes, the identification of business opportunities as well as the shaping and changing of young companies. In addition, students are able to understand business models on a basic level. At the same time, this class will include strategy development, fundamental aspects of corporate marketing, growth forms and strategies, entrepreneurship in the context of established enterprises and social entrepreneurship.
  • Special emphasize will be on start-ups in the digital economy.

Qualification-goals/Competencies:

  • Students are able to identify the central issues in the process of founding a new company and have a broad Knowledge including the scientific basis as well as the practical application of the importance of entrepreneurship in economic and in a business context. Students are able to apply this knowledge to their own examples and in a changing context.
  • Students are able to develop features and factors of successful start-ups and independently develop, visualize and submit business concepts based on criteria and methods acquired. This knowledge is also linked to practical and current topics and representable applications.
  • Individual aspects of the event will be studied on selected case studies.
  • Students master the scientific foundations and have specialized and in-depth expertise in innovation and technology management.
  • Students know how to structure and solve problems even in new, unfamiliar and multidisciplinary contexts of innovation and technology management.
  • Students are able to define goals for their own development and can reflect their own strengths and weaknesses, plan their individual development and reflect the societal impact.
  • Students can work cooperatively and responsibly in groups and reflect and enhance their own cooperative behavior in groups critical.

Grading through:

  • portfolio exam

Responsible for this module:

Teacher:

Literature:

  • Bygrave & Zacharakis : The Portable MBA in Entrepreneurship Wiley-Verlag: 2010
  • Bygrave & Zacharakis : Entrepreneurship Wiley-Verlag: 3. Auflage 2013
  • Hisrich, Peters & Shepherd : Entrepreneurship McGraw-Hill: International Edition 2010

Language:

  • English, except in case of only German-speaking participants

Notes:

Prerequisites for attending the module:
- none

Prerequisites for participation in module exam(s):
- none
- Prerequisites for admission to the (written) examination may be scheduled at the beginning of the semester. When prerequisites are defined, they should be completed and positively evaluated before the initial (written) examination.

Module exam(s):
- EC5010-L1: Entrepreneurship in the Digital Economy, portfolio exam, 100 % of module grade

The portfolio exam consists of the following:
- Group work(s) (Presentation), 40 %
- (Online)exams, 60 %

The commercial rounding is used to determine the overall grade.

Students for whom this course is a compulsory module have priority.

Registration takes place at the beginning of the semester via Moodle. Further questions related to registration and exam will be clarified during the first lectures.

(Formerly EC5010-KP04)

Last Updated:

02.10.2025